E-commerce is bringing the same transformation to the Food & Beverage industry that is has used to revolutionize other sectors.

Digital tools are a blessing and definitely are helping save money and time. The catch is that measuring is something more than simply checking the temperature and reasoning if you wear the coat or not.

A fragrant Christmas tree, colorful lights, Christmas decorations and mock-ups of presents stare at us from shop windows months before Christmas.

Newsletters, email marketing automation and marketing automation are all important tools. Here’s a look at the differences between them.

Due in part to the COVID-19 pandemic, the implementation of numerous restrictions and stay-at-home recommendations, the Home Furnishing industry has seen a huge increase in sales.

Growing privacy concerns have led some of the titans of the online space to take a new approach to user data, how it’s collected and how it can be used to personalize experiences.

One of the most annoying parts of the Internet from a customer’s perspective are pop-ups and notifications. About 73% of users say that pop-ups are the worst form of advertising. I don’t think any of us like intrusive ads and messages that interrupt our browsing online.

Even items you don’t normally associate with eCommerce can dramatically boost their sales through the tools the Marketing Automation makes available

We used to simplify things, and that’s perfectly ok. Thanks to some simplifications of reality, we can even comprehend lots of complicated and more abstract concepts. As I said, that is fine… unless simplifying leads to misconception. That’s what happened with third and first-party cookies…

The progressive development of new technologies has contributed to the partial transfer of stationary shopping to online stores. Nowadays, you are able to buy everything you need without leaving your home. Whether it is groceries, electronics, or garden accessories.

The Beauty & Personal Care Sector is one of the largest industries in the market today. This should come as no surprise since we are used to cosmetics being available anywhere and anytime. We have everything we need at our fingertips: from skin care products, cosmetics, perfumes to hair products.

Black Friday is fast approaching! On November 26, shopaholics will be able to hunt for the price reductions and discounts lurking in every corner!