edrone eCRM for e-commerce - Machine learning

Social Advertisement


Facebook is an undeniable part of working, successful eCommerce, and every shop should use as much of its potential, as possible. If you're not using it yet, better reconsider implementing it to your marketing arsenal, because your competition strengthens its position on this channel every day.


edrone helps you to prepare an effective Facebook campaign, thanks to the predefined scenarios resulting from years of experience in social advertising and amounts of data processed by artificial intelligence. Each one is the preset of the target audience, tailored according to your needs, and knowledge about your clients provided by edrone.


edrone Social Advertisement allows you to create campaigns that are impossible to create using Facebook Ads Manager exclusively.


Stay ahead of your competition, thanks to the AI! Thanks to it, you can increase ROI more than 11% in comparison to classic remarketing.


Launch ready-to-use, advanced targeting scenarios. Each one is the preset of the target audience, tailored according to your needs, and knowledge about your clients provided by edrone.


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edrone crm machine learning

Feel power of AI

Create campaigns that are impossible to create using the Facebook Ads Manager exclusively.

Engaging AI in your advertising system allows you to increase ROI by more than 11% in comparison to classic remarketing.

Every click and interaction with your shop build a behavioral profile of your customer. Thanks to that, the Marketing Machine knows the buyer's needs, which product he is looking for, which one desires, and what type of client he is.

This is the moment where AI algorithms enter the battlefield. Every client is continuously compared to the other ones in terms of those actions he made and the products he has seen.

Use knowledge about your customers

Ten segments created based on crucial data describing your relationship with clients: Frequency - of its purchases; Moneraty - value of its purchases, and Recency - time that passed since the last one.

Every single customer is different and requires a specific approach. Enhance your marketing communication thanks to RFM segmentation. Use each cohort as a ready retargeting group or as a matrix for reaching a new audience. Show the Champions the premieres in your shop. Need Attention group will see engaging content required for their reactivation. Can't Lose Them will receive exclusive discounts, encouraging them to purchase.